Northern Stone Case Study PPC
Overview
Northern Stone is a supplier and installer of custom granite & quartz countertops.
Challenges
Northern Stone was new to digital marketing. They had never dabbled into digital marketing before, only traditional marketing, and wanted help creating an effective digital strategy.
Northern Stone wanted to work with a partner that would help increase their sales, online presence, and help guide them on which online channels to execute on.
Strategy
Upon meeting with Northern Stone, we aggressively developed a strategy geared towards increasing inbound website leads through paid search. Our strategy consisted of targeting top relevant keywords on Google while closely measuring conversion rates.
We were able to drastically increase their search visibility and help acquire them many new customers each month. After a period of four months, we were able to increase monthly leads by 1000% to 30 leads per month.
2
Locations
0
Online leads per month
+8
Added Employees