Facebook & Instagram Ads

Reach new audiences. Stop their scroll.
Grow Your Sales.

Stop Wasting Money. Start Growing Sales.

A strategic approach to Facebook & Instagram (Meta) advertising goes way beyond boosting posts. We’ve helped businesses of all shapes and sizes achieve ROI of 10x+. What can we do for your social media advertising?

Why Facebook & Instagram Ads?

Complement your organic efforts with our paid social expertise. We believe advertising on Facebook & Instagram is beneficial for businesses in virtually every industry - and here’s why.

Good Creative Wins

The days of advanced targeting settings are gone – now, target your audience with winning creative that calls them out, addresses their pain points, and introduces your product as the solution.

Superior Tracking and Attribution

Utilizing Facebook Pixel & custom APIs (fancy abbreviation that we can help you understand), we can attribute sales back to your social ads so you can have a better idea of your return on investment.

Powerhouse for Lead Generation and eCommerce

We’ve seen our clients average a 3-5x ROAS on Facebook Advertising, with some clients exceeding 10x! Raise awareness while helping your dollars go further.

How We Do Facebook & Instagram Ads

Discovery Session

Discovery Session

When you sign on with Team AdShark, we begin with a discovery session to align on your goals, to understand your products and services, and to ask leading questions that help us identify what makes your service unique. Don’t worry - we’ll also have some fun along the way and tell you embarrassing secrets about your assigned strategist.

Audience Segmentation

Audience Segmentation

You wouldn’t talk to a friend the same way you would a stranger, right? So why relay the same marketing message to everyone who will see your ad? A core belief of ours is that proper audience segmentation and account structure will lead to the best results. Don’t worry, we’ll help you determine what to say to your cold audience, warm audience, and returning customers alike.

Creative Concepting

Creative Concepting

Our in-house creative team will develop concepts to use during launch. We design and develop creative assets - including graphics, animations, videos, and more - that have been proven to drive killer results for our clients. We’ll start by presenting you with a Creative Brief to outline the ideas, and will also have you proof the mockups before they go live!

Tracking Implementation

Tracking Implementation

No longer will you have to play the guessing game on what your social ads are doing for you. Our team of strategists will set up all of the necessary tracking pixels, APIs, and more to help track back purchases or leads to the ads that we’re running. We’ll allow you to be as hands-off as you’d like in this process.

Custom Reporting

Custom Reporting

We build out custom reports that are unique to each client of ours and will answer some of the main questions that you have regarding your Facebook & Instagram Ads. We tie in KPIs and provide you with insight on industry benchmarks. Though you’ll have 24/7 access to this live dashboard, we’ll also host routine insight meetings to walk through the numbers and let you know our recommendations based on the data.

Proactive Optimization

Proactive Optimization

We’ve all dealt with reactive agencies before. We’re not that. You’re hiring us for a reason and it’s our job to make consistent, impactful changes to your account based on what we’re seeing. We aim to deliver the most proactive agency experience possible and will make frequent improvements until we hit and surpass your ROI targets.

Grow, Grow, Grow

Grow, Grow, Grow

Let’s start small, and scale. Once you develop a predictable return on ad spend OR cost-per-lead, and have the capacity to continue to grow, we’re here to help you strategically scale your account. We’re talking about new creative, new campaigns, new customers, and a new Maserati for your CEO (and hopefully for your Marketing Managers too…).

“I've been very pleased with my business relationship with Ad Shark. They are very creative and go the extra mile to ensure that we are pleased. I can't say enough good things!”

Marti Kaiser

FMAAR

Some of Our Clients

People Tend To Ask

How is Facebook Advertising different from Facebook Posting?

Great question. Running ads through Facebook Business Manager (which includes both Facebook & Instagram) will allow the ads to be served on feeds, stories, and reels across both FB & IG. However, they will not be shown on your business page (unless we’re boosting an organic post). With organic page posts, you’re showing up for people who already follow you. Though we may run some remarketing campaigns, the main incentive of our Facebook Advertising is to generate new sales and leads by showing targeted messages to an audience of individuals that can be found on these platforms.

How do I share my Facebook Business Manager access?

Do you come up with the content for ads?

You bet! AdShark includes an extremely talented Creative team of animators, video editors, photographers, copywriters, and more. However, we do like for this process to be collaborative and for you to give your approval. We’ll send creative concept docs and mockups along the way to make sure that you are squarely in-tune with the content we’re running for ads on Facebook and Instagram

What are your Facebook Advertising fees?

Is Facebook still relevant?

How do I get my grandma to stop poking me on Facebook?

Ready to Grow?

Get your feet wet & swim with the Sharks! Whether you’re looking to test the waters with a single paid social platform to begin, or want to dive into the deep end: we’re here for you.

Our team would be honored to provide a free personalized strategy for your social media advertising.