Welcome Jake Donahue – AdShark’s Newest Employee!
By Jack Yakowicz |
It’s been almost 8 months since onboarding our last Shark, so we’re extra excited to introduce you to our new intern! Jacob Donahue is originally from St. Francis, Minnesota and will be graduating from Minnesota State University Moorhead in May. Jake will be helping our PPC team (and clients) by optimizing digital campaigns, improving ad…
Read More A Beginner’s Guide to Advertising on LinkedIn
By Jack Yakowicz |
Like many of my peers, I started a LinkedIn account because a former professor told me to. It was 2013 and I was a junior at Concordia College, looking to learn more about internship opportunities. At the time, I looked at LinkedIn much like an online resume; it was a place to share my volunteer…
Read More How to Use Video to Drive Results Through Paid Social Advertising
By Jack Yakowicz |
I used to think I was a better digital marketer than I was. You only know what you know, right? For me, I knew organic content. My first marketing experience came as a 20-year-old intern, running Facebook and Twitter pages for a crafting company. I helped increase our organic following by almost 25% in my…
Read More 4 Ways to Grow Your Email Marketing List
By Jack Yakowicz |
It’s a Monday at 11 am and I’ve received 25 emails since my day started. Of that number, 8 (a little less than a third) have been from email newsletters. A few of these newsletters I remember subscribing to, while the others are from companies I’ve previously ordered from or connected with in some capacity.…
Read More AdShark Named Google Premier Partner
By Jack Yakowicz |
AdShark has achieved 2022 Premier Partner status in the Google Partners program. Last month, Google recognized the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the new Google Partners program. The Google Partners program has undergone significant changes for 2022, including redefining what it means to…
Read More How to use Facebook Ads for Fundraising: Five Tips for a Successful Campaign
By Jack Yakowicz |
On Thursday, our community will be taking part in a statewide fundraising campaign called Giving Hearts Day. Giving Hearts Day is an annual event that has raised over $112 million in funds for nonprofits and charities since 2008. $22 million was raised in 2021, and we can’t wait to see what this year has in-store!…
Read More Pinterest Advertising 101: How to Turn Pinned Ads into Business Growth
By Jack Yakowicz |
In 2015, I graduated from college and moved into an apartment. For the first time in my life, I didn’t have mom’s cooking or cafeteria food to rely upon for sustenance. Though my steady diet of eggs & bacon, chicken nuggets, and Jack’s pizzas kept me satiated for a month or two, I soon realized…
Read More The AdShark Model for Efficiently Managing Your Social Media Pages
By Jack Yakowicz |
In August of 2020, our total social media footprint included 2,600 followers and 1,500 weekly impressions. Sixteen months later, our social footprint includes 5,200 followers and 6,000 weekly impressions. We were able to 2x our social media following and 4x our social media reach in a little over a year. What’s more, we’ve landed 6…
Read More 22 Digital Marketing Trends to Watch for in 2022
By Jack Yakowicz |
“New year, new me.” -your Digital Marketing Coordinator, probably The best online advertisers are constantly monitoring trends and making adjustments to their marketing efforts. At AdShark, we have the luxury of helping over 75 current clients with their digital marketing strategies including SEO, PPC, web design, and more. All of them have one goal in…
Read More How to Market Your Side Hustle
By Jack Yakowicz |
I was talking with a friend recently who is contemplating leaving her job to devote more time and energy to her passion work. Her story is far from unique in today’s workforce. More and more individuals are turning to unconventional methods of earning a living with the desire to spend their working hours doing things…
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