AdShark Blog
The latest and greatest on AdShark and digital marketing
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Welcome Jordyn Zavesky – AdShark’s New Digital Creative!
Welcome Jordyn Zavesky – AdShark’s New Digital Creative!
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Mar 2, 2020
Contrary to popular belief, marketing to Baby Boomers doesn’t only include sending direct mail pieces and advertising on Fox news….
Feb 18, 2020
Many brands in the past have ignored marketing to Gen X simply due to the fact that they are sandwiched…
Feb 13, 2020
Marketing to Millennials has been a key focus for brands for many years. Previously holding the title of the biggest…
Feb 6, 2020
Marketing to Gen Z is becoming a hot topic. As it should be. The oldest of the generation are graduating…
Jan 29, 2020
Do you know what products Google is featuring for generic searches in your shopping campaigns? We ran into an issue…
Jan 25, 2020
We are excited to welcome Azam Muhammad to the AdShark crew! Azam joins us as a Digital Marketing Intern. Azam…
Jan 23, 2020
A key factor in a successful Google Shopping Campaign is how you set it up, including your product group structure….
Jan 14, 2020
Google Shopping makes up 76% of all retail ad spend and drives 85% of total clicks. So it’s no secret…
Jan 10, 2020
A new year means new hires at AdShark! We are highlighting the first of 3…yes, THREE, new Digital Marketing Intern…
Jan 2, 2020
E-commerce brands are seeing success with Google Shopping/Product Listing ads (PLAs). And because of this success, Google Shopping ad spend…
Dec 12, 2019
As the default ad format for Google’s Display Network, many people are left wondering what they are and how can…
Oct 24, 2019
Ok, we all know how important online reviews are for consumers. Personally, it doesn’t matter if I’m buying an everyday…
Sep 26, 2019
What’s in this Post? Facebook Pixel FAQ Creating Your Facebook Pixel Installing Facebook Pixel on Your Website Tracking Specific Actions…
Sep 23, 2019
The feeling you get when your boss tells you to start managing the PPC account and you blindly agree. If…
Sep 17, 2019
Christina Knutson is the newest addition to the AdShark crew. She joins the creative team as Graphic Design Intern. Christina…
Sep 6, 2019
A roundup of this week’s digital marketing news. Today we highlight 6 articles Google Showing Competitor Ads on Local Business…
Aug 21, 2019
If there is one thing everyone can agree on it’s this: Bacon is the sweet meat. But seriously, we can…
Aug 21, 2019
Facebook Dynamic Product Ads • Facebook Pixel • Facebook Feed • Abandoned Cart Ads • BigCommerce BigCommerce has a built-in…
Aug 16, 2019
A roundup of this week’s digital marketing news. Today we highlight 5 articles: Google To Sunset Average Position Metric Beginning…
Aug 9, 2019
A Roundup of this week’s digital marketing news. Today, we highlight 5 articles: What Google’s Phrase Match & Broad Match…
Aug 8, 2019
Fads come and go. In 2002 you were probably using a Sidekick and friending Tom on Myspace. But today, millions…
Aug 2, 2019
If you’re seriously asking yourself this, the answer is probably hurting. A website is like a second storefront. For many…
Jul 31, 2019
There are more than 3 billion active users on social media and 11 new social profiles created every second. Facebook still dominates…
Jul 24, 2019
Did you know that there are more than 7,000 choices for marketing technology today? If you haven’t been living under…
Jul 11, 2019
We keep growing! We recently added another new member to our team. Eric Davison is our newest Digital Marketing Intern….
Jul 2, 2019
Please welcome Kelsey Schmaltz to the AdShark team. She recently graduated from Minnesota State University Moorhead (#DragonPride) with a B.F.A…
Jun 11, 2019
Google Ads announced it would making responsive display ads their default ad type for the Display Network (GDN).
May 7, 2019
Using Facebook and Instagram advertising is an easy and effective way to reach new audiences. Through dynamic ads you can…