Capture More Customers With Search Advertising

Struggling to drive sales or leads from Search? If your search engine advertising strategy needs work – we know the people who can help (our team). We’ll focus on developing a strategy that cuts out wasted spend, prioritizes keywords and placements that actually convert, and helps you scale your new customer acquisition and account ROAS.

Let's Talk Our SEM Services

Quit Wasting Your Search Budget

Feeling beaten down by the big machine that is Google? We help brands like yours master their search ad strategy by acting as trusted stewards of your ad spend. Our goal is to maximize revenue and grow your sales pipeline by keeping costs within budget and focusing on what works. Here’s how we help customers get more efficient with their search marketing spend:

Prioritize placements with the highest purchase intent

Identify profitable cost-per-acquisition metrics to increase success

Feed search engines data to optimize delivery

Routinely optimize accounts to ensure overall account hygiene

Clean up accounts to cut out low-performing ads & keywords

Deliver an irreplaceable client experience through 2-hour response time & more

The Answer To Your Searches

Hey, you searched for an agency to help with SEM and you found us… imagine who we can help find you. If you’ve been looking for an agency that can provide transparent results, a great customer experience, and scale for your brand: hi, we’re AdShark.

Let's Talk Our SEM Services
The AdShark team seated together on stadium steps

Our Search Advertising Channels

When it comes to PPC, we are privy to plenty of channels. With over 12 years of agency experience and hundreds of brands served, our PPC team has had the pleasure of helping brands reach new customers across a multitude of search ad platforms. Click any of the links below to explore the SEM channels that our agency can manage for you:

(Google Advertising)

Google Ads

As Google Premier Partners, our team of strategists are equipped to deploy the mix of Search, Display, Shopping, & Performance Max strategies your brand needs to reach new audiences (and re-engage past ones).

Learn More Get Proposal

(Microsoft Advertising)

Bing Ads

Overlooked by many, Bing (Microsoft) Ads can deliver up to 80% lower costs for businesses, due to decreased competition. Curious if Bing is the right avenue for you? Let’s discuss.

Learn More Get Proposal

(Amazon Sponsored Listings)

Amazon Ads

Have an Amazon store but your listings aren’t getting the love (purchases) they need? We can help with that. Learn more about how we manage Amazon Ads for our eCommerce clients.

Learn More Get Proposal

Curious about other digital advertising services we offer? Check out our Digital Marketing page to learn more, or Contact Us to inquire about other digital advertising channels we manage for clients.

Getting Started with Search Advertising

  1. 1

    Free Proposal & Audit of Current Search Efforts

  2. 2

    Discovery & Research to Build Strategy

  3. 3

    Account Set-Up, Tracking, & Conversion Goal Mapping

  4. 4

    Campaign Launch & Daily Optimization

  5. 5

    Reporting & Continued Strategy Refinement

Get Proposal
An AdShark strategist reviewing search campaign performance at her desk

Businesses We’ve Helped Grow with PPC

Need to see our impact for yourself? Here are some of the growth-focused businesses that we’ve had the chance of working with on their Search Engine Marketing.

BetterFed

464%

Growth in Online Sales in 2 months

4.76

ROAS

“The AdShark team has definitely added value to our company in bringing in additional revenue. On the Google side, we saw great results (a 5x return on ad spend)... and they’re an awesome team, full of great people.”

– Jack Winders, Marketing Manager

Center for Plastic Surgery

226%

Increase in online leads

763%

Increase in web traffic

“I’ve always had wonderful experiences working with the AdShark team! They have extensive knowledge in all things advertising including Adwords, Facebook/Instagram advertising, and SEO. I love being able to use their team as a resource. They’re fun, flexible, and passionate about helping us meet our business goals.”

– Karisa Schuck, Marketing Director

TrueFence Fargo

60+

Qualified leads in their first season as a registered business in Fargo

“I worked with Micah doing Google Ads in Fargo, Grand Forks, and Bemidji. Overall a great experience. These guys know what they’re doing, take care of their customers and produce great results. I will be a return customer and will be recommending them!”

– Beau Votava, Owner

View Case Studies Read Testimonials

FAQs – About Search Engine Advertising

01 What does your onboarding process look like for a new account?
If you have an existing Google or Bing Ads account, we can get started almost immediately on managing it, then ramp up optimizations over the first month. Alongside that we run discovery and research, verify your conversion tracking is measuring the right things, and assign a dedicated strategist as your point of contact throughout.
02 How do you measure success on SEM channels?
Leads and sales, not clicks. For eCommerce that means purchases, revenue and ROAS; for lead gen it means qualified leads and cost per acquisition — with the emphasis on qualified, since a cheap lead that never closes is not a win. Where your CRM supports it, we integrate lead quality and closed-won data back into the ad platforms and import offline conversions, so bidding optimizes toward the leads that actually become customers rather than whichever form fills are easiest to generate.
03 Do you help with creative needs for PPC channels too?
Yes! We have an in-house creative team that can support with creation of any display and video assets needed for your PPC campaigns, alongside ad copy and shopping feed optimization.
04 Is there a cost to auditing our current search engine advertising efforts?
Typically no. If we are going to be managing your ad account, we are happy to provide an audit in advance to make sure we can have an impact. The only time payment may be involved is if we are doing a one-time consultation project for a client who still plans to manage their advertising in-house.
05 How often will we receive reporting on search advertising success?
You’ll have access to a custom Looker Studio report that gives you live, 24/7 insight into how your campaigns are performing. In addition to that, we set up a regular meeting cadence — typically once a month, and more frequent with higher-spend accounts. We can also share routine reporting via email.
06 What does the process look like to get started?
We begin with a proposal. From there (once signed), we would schedule a Discovery Meeting to get things started, and typically have campaigns live within 3 weeks.
A search campaign performance dashboard on screen
Two AdShark strategists reviewing account performance together
AdShark team members collaborating at the office
The AdShark team volunteering at a community event
The full AdShark team together outdoors

Ready to chat?

Let's Build Your
Marketing Plan

We don't have commission-based salespeople. We just have digital marketers who can provide you guidance. And hey, if it turns into a sale: great. But there won't be a commission. Did we mention that we don't sell like typical agencies that are built on commission structures? We think that's important to note. Fill out the form and we'll start working on your marketing plan together!