Increase Awareness for Your Brand with Digital Streaming Ads

TV viewers & music listeners across the country have moved to streaming services – has your brand followed them there? If you’re looking to increase awareness for your brand, while also enjoying the perks of a digital environment (increased targeting, better tracking, message segmentation – the list goes on), it may be time to open up some budget for digital streaming ads. Our agency has helped brands just like yours test the digital streaming waters by overseeing ad strategies, helping with ad creation, and placing media across platforms such as Hulu, Roku, Spotify, and more. Sound like a fit? Let’s chat!

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Don’t Be Too Late To The Party

Because there’s nothing fashionable about losing traction with your audience. As individuals and households continue to cut the cord on cable & replace their radio listening for streaming platforms, it’s important that your marketing can still reach the right ears. We help businesses increase their brand awareness through online streaming platforms by aligning our media buying with your goals and tracking the impact of your ads. Here’s how we do it:

Build a budget and plan that can achieve your goals

Develop and edit assets to be used on online streaming platforms

Target platforms, packages, and demos that reach your audience

A/B test creative and targeting strategies to identify a winning recipe

Track results through platforms and give you live access to campaign effectiveness

Deliver an irreplaceable client experience through 2-hour response time & more

Meet Your New Digital Streaming Agency

Whether this is your first time doing digital media buying and you have a budget of $1,000/mo, or you’re a seasoned brand with an online streaming budget of $100k or more, we’ve seen it all and we’re equipped to handle your needs. Plus, you’ll love the Strategist and Creative that are assigned to your account.

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Our Digital Streaming Offerings

We fully manage the advertising process for clients across the country – handling everything from the initial strategy and onboarding, to the media buying, continuous optimization, and tracking of results. We can likely even hook you up with a new account discount on Roku, if that’s your thing. Here are the common types of digital streaming ads that we run for our clients:

(Over The Top Advertising)

OTT / Connected TV

OTT has grown substantially in the last five years, and our team’s efforts with our Connected TV clients have as well. We have full access to Amazon, Roku (and its affiliates), Hulu, Disney+, and more.

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(Banner Ads, Native Ads, and More)

Programmatic & Display

Explore display, video, native ads, and additional offerings that are purchased programmatically – expanding your reach beyond traditional Google Display Networks or YouTube audiences.

Learn More Get Proposal

(Podcast and Music Advertising)

Online Radio

Serve audio ads (& companion images or videos) to music and podcast streamers on Spotify and Pandora with our online radio advertising – and get a free, professionally-produced ad!

Learn More Get Proposal

Curious about other digital advertising services we offer? Check out our Search Advertising or Social Advertising pages to learn more, or Contact Us to inquire about other marketing & advertising channels we manage for clients.

Getting Started with Digital Streaming Ads

When you work with AdShark, you’re teaming up with an agency that is hellbent on delivering an irreplaceable client experience and driving results for your brand. Whether it’s revenue growth, increased profitability and efficiency, or new customers that you’re seeking: we’re ready to build a strategy that aligns with your goals.

Let’s talk about the process of getting started with AdShark:

  1. 1

    Free Proposal & Audit of Existing Ad Efforts

  2. 2

    Discovery & Research to Build Strategy

  3. 3

    Creative Work & Account Buildouts

  4. 4

    Tracking Setup & Conversion Testing

  5. 5

    Launch & Continuous Improvement!

Get a Free Proposal
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Businesses We’ve Helped Grow with Streaming Ads

Need to see our impact for yourself? Here are some of the growth-focused businesses that we’ve had the chance of working with on their Digital Streaming Ads:

West Acres

70%

drop in CPM (increased efficiency of spend!)

“I have had the joy of working with AdShark with two different businesses. The entire team is fantastic, thorough, and helpful. We have been very pleased with the results we have been able to achieve by working with them! Additionally, I cannot say enough about how easy they make the entire working process. The team is VERY supportive and keeps us on track to meet and exceed our goals. They are by far the best digital marketing agency we have worked with!”

– Alissa Adams, COO of West Acres

Dakota Boys & Girls Ranch

501%

increase in impressions within same budget

“Here is some data to show the impact of moving our digital advertising to AdShark. The chart speaks for itself!”

– Tammy Noteboom, VP of Communications for The Ranch

View Case Studies Read Testimonials

FAQs – About Digital Streaming Ads

01 What does your onboarding process look like for a new account?
With digital streaming ads, we would begin by seeing which creative assets you have access to and how they can be utilized with digital streaming platforms. We would then have a discovery session to learn about your goals and your intended audience, and we’d develop a custom strategy that aligns with both. If you need creative support, we have a team that can handle editing needs OR fully produce the ad assets that will run in your campaigns.
02 How do you measure success on Digital Streaming platforms?
Though there are micro-indicators of success like completion rate, reach, and CPMs, at the end of the day: you want more business growth. So, we can also build custom MER charts that indicate how your revenue is growing in tandem with rises in marketing expense, making sure that we are scaling profitably for your company.
03 Do you handle all of the design and creative needed for our streaming ads?
Our normal rates for digital streaming only include our percentage fee for media buying and strategy BUT… we do offer discounted creative services to clients of ours on the ad side, and can happily put together a scope of work for what it would cost to produce new video assets. If you’re running audio ads, Spotify has a free (included) audio ad creation service so there would be no additional cost for that.
04 Is there a cost to auditing our current digital streaming ads?
Nope! We’d be happy to review your ads, your strategy, and any reports that you can provide for your online radio, programmatic display, or Connected TV/OTT ads and give you our honest thoughts on the impact that could be had if you make the switch to AdShark. If we can’t have an impact above and beyond what you’re currently getting: we’ll let you know that too.
05 How often will we receive reporting on our digital streaming ads?
You’ll have access to a custom Looker Studio report that gives you live, 24/7 insight into how your ads are performing. In addition to that, we set up a regular meeting cadence (typically once a month, but can be more frequent with higher-spend accounts). We can also share routine reporting via email.
06 What does the process look like to get started?
We begin with a proposal. From there (once signed), we would schedule a Discovery Meeting to get things started, and launch within 3 weeks.
The AdShark team at work and at company events
The AdShark team at work and at company events
The AdShark team at work and at company events
The AdShark team at work and at company events
The AdShark team at work and at company events

Ready to chat?

Let's Build Your
Marketing Plan

We don't have commission-based salespeople. We just have digital marketers who can provide you guidance. And hey, if it turns into a sale: great. But there won't be a commission. Did we mention that we don't sell like typical agencies that are built on commission structures? We think that's important to note. Fill out the form and we'll start working on your marketing plan together!