Blog Category
24 articles about ecommerce from the AdShark team.
Everything we've written about ecommerce.
This January, we hosted our first ever re:Commerce event - which was a free, virtual event for marketers and eCommerce enthusiasts. This event focused on ways that you can grow…
There are over 150,000 food eCommerce websites in the United States alone. What separates the top stores from the rest of the pack? Good food. But what makes us want to order in…
On January 26th, Team AdShark will be hosting our first ever virtual event, called re:Commerce: How to Acquire New Customers . The event is intended for eCommerce marketers, store…
For digital marketers like us, it’s the most wonderful time of the year! Websites glisten and customers listen to hear the sales bells ringing through their digital marketing…
2020 had been one of the most challenging years imaginable for many small business owners. States ramped up lockdown procedures, restaurants turned to DoorDash and Uber Eats, and…
A friend of mine, who hates when I use his real name in articles, is a musical artist. Jeff (as we’ll call him) has been making music since his late teen years and began to amass…
Launching an e-commerce store means having to make a lot of decisions, including the right e-commerce shopping cart service . Two of the most popular e-commerce platforms are…
There are a lot of internet marketing agencies out there, some better than others. No one wants to spend their precious marketing dollars only to see poor or no results. Here are…
There is a reason why Google Search Ads are so competitive for ecommerce stores. Because it works. Ecommerce companies use Google Ads to help build their brands and grow their…
Marketing isn't a one-off attempt. You can't feasibly expect to target an audience once and land them every time. That's why Facebook remarketing works so well, especially for…
![Get More Customers With Google My Business [A Local Search Guide]](https://cdn.sanity.io/images/e2elis1t/production/46d554f6d8a5fb8f819d64788d60bf247094418c-1200x628.png?rect=129,0,942,628&w=600&h=400)
Online local search is more important than ever for small businesses. If you are looking for strategies to increase brand awareness at a local level, claiming your local Google My…
If you’re in the business of selling online then your number one goal is probably to increase website sales. And while it may seem like an impossible task, there are a few tactics…
![Ecommerce SEO: How To Grow Organic Traffic [SEO Checklist]](https://cdn.sanity.io/images/e2elis1t/production/6f6eef9dd9a2d5851fbcb136b1c0f2a48a758dbc-1200x628.png?rect=129,0,942,628&w=600&h=400)
Whether you already have an ecommerce store live and are looking for ways to improve it or your about to launch a new site and want to ensure you’re doing it the right way, you’ve…
E-commerce stores have a lot of options when it comes to marketing their products. So why do many still rely on email marketing? Put simply—it works. Email delivers a strong…
BigCommerce websites need to stay ahead of their competition to stand out and cut through the noise. Experts are predicting that e-commerce retail purchases will rise from 14.1%…
A key factor in a successful Google Shopping Campaign is how you set it up, including your product group structure. There are a few ways to structure your campaign, depending on…
Google Shopping makes up 76% of all retail ad spend and drives 85% of total clicks . So it’s no secret that shopping ads are a viable channel for e-commerce stores. So, if you’re…
E-commerce brands are seeing success with Google Shopping/Product Listing ads (PLAs). And because of this success, Google Shopping ad spend grew 41% year over year . This compared…
![How To Set Up Google Customer Reviews In Shopify [No App Required]](https://cdn.sanity.io/images/e2elis1t/production/33fe6a6f328ffbaa8bc1c37615bd8f20e05c5cb6-1200x628.png?rect=129,0,942,628&w=600&h=400)
Ok, we all know how important online reviews are for consumers. Personally, it doesn’t matter if I’m buying an everyday purchase, like a coffee cup, or a large purchase like…
If there is one thing everyone can agree on it’s this: Bacon is the sweet meat. But seriously, we can all agree marketing is constantly changing and evolving. So are expectations.…
Facebook Dynamic Product Ads • Facebook Pixel • Facebook Feed • Abandoned Cart Ads • BigCommerce BigCommerce has a built-in integration for the Facebook pixel but unfortunately…
Not to be confused with an event to celebrate a special occasion, Facebook events are actions that happen on your website, either as a result of Facebook ads (paid) or organic…
Facebook recently launched a new feature to allow eCommerce companies to update their product catalog using the Facebook pixel. While this can be super useful it’s important to be…
Whether you are running an e-commerce store or are a lead-based business, Google AdWords is a useful tool that allows you to reach potential customers who are actively searching…
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