Insights, Tips & Industry Trends
Stay ahead of the digital marketing curve with insights from our team.
Showing 145–156 of 224 articles.
Not to be confused with an event to celebrate a special occasion, Facebook events are actions that happen on your website, either as a result of Facebook ads (paid) or organic…
Did you know you might be missing out on a key ecommerce marketing opportunity to reach a warm audience on Facebook? In our guide to Facebook Ads Custom Audiences, we discuss how…
Who’s got $5.25 million to spend for a 30-second Super Bowl ad? We don’t, but brands like Anheuser-Busch, Doritos and Audi do. That’s the cost for a 30-second commercial during…
Facebook recently launched a new feature to allow eCommerce companies to update their product catalog using the Facebook pixel. While this can be super useful it’s important to be…
Interested in learning about how to effectively add emojis to your Facebook ads? Read on to learn some tips on how to use them, when and when not to use them. Remember when the…
Before we dive into the deep sea of traditional vs digital advertising methods, let’s make something clear. Yes, we’re a digital marketing company and inherently have a bias…
The most obvious answer is: 1. It’s Where Your Customers Are: 3.2 billion people use the internet 2.19 billion active Facebook users 800 million active Instagram users 1.5 billion…
When it comes to digital advertising, there are plenty of options to choose from. Deciding the correct platform for you or your client’s business is extremely important. Each…
In my previous blog titled "AdWords Bidding Strategies – What Your Competitors May Not Know," we covered bidding strategy and the key role it plays in your Ad Rank in Google…
The impact of voice search on SEO is becoming more real as voice search is steadily growing in the search market. Discover how voice search is changing SEO strategy and how it…
In order to market to millennials, you first must understand them. However, something important to keep in mind is that your business should not create a marketing strategy for…
What is Google AdWords? Google AdWords is Google’s online advertising platform used to get your business’ advertising online and in front of your customers on Google. It gives…
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